The goal of using newsletter popups for most of the businesses is to build a subscriber list and to encourage visitors to turn into customers.
Presenting a unique selling proposition to take visitors' attention and tendering something valuable in exchange for visitors' personal email information are two keys to success in building a high-quality email list.
The design is black and white colored, and attractive with the image referring that schools are in summer break, enabling you to reach the targeted conversion rate. The popup is presented with 3 different choice opportunities: full screen, sidebar and lightbox popup.
Additionally, call-to-action is differentiated by using the offer explanation in the button:"Get My 30% Off"
Full screen popups are recommended by Popupsmart because they are the most preferred and the most conversion gathering popup type. Popups are used by many famous marketing experts, although they are perceived as disturbing for website visitors.